52 Week Guitar Player Price: $2,400 a Year on Skool

52 Week Guitar Player 3.0 is Brandon D'Eon's private Skool community for guitarists, with 396 members at $2,400 per year, and it is currently closed to new members until mid-September 2026 with a stated cap of 100 new students. It sits at rank 6 in the Skool Games Music top 50 and is the only room in the top 10 selling on an annual price alone.

Who is Brandon D'Eon?

Brandon D'Eon is a guitarist and educator who posts on Skool as @brandondeon and lists Canada on his profile. His profile describes him as the founder of 52 Week Guitar Player with more than a million followers across social media, and the community's about page states he has more than 300 million YouTube views. He has been on Skool since June 2020 and also runs a free room, Sexy AF Backing Tracks, with 1.1k members.

Brandon D'Eon

Founder of 52 Week Guitar Player, established 2019 and now in its 3.0 version on Skool, with 396 members at $2,400 per year and nine admins. His Skool bio reads "Founder of 52 Week Guitar Player | Entrepreneur | 1m+ followers across social media". He also runs the free Sexy AF Backing Tracks community, 1.1k members, for guitarists who want to practise improvising.

How 52 Week Guitar Player sells

The page opens by ranking itself and then telling you how to check. Its first line claims the top guitar community on Skool and includes the exact steps to verify it in Skool Discovery, which is an unusually falsifiable way to start a sales page.

The check is worth running. Across the Music top 50 the rooms teaching guitar as a curriculum cluster at ranks 6, 18, 21, 22, 25, 32, 37, 41, 43 and 50, and this is the highest of them. One guitar room does rank above it, at 5: Grateful Mike's VIP Club, a 61-member Grateful Dead room at $260 a month. Whether that counts against the claim depends on how narrowly you read the word community. The second line then closes the door.

What the about page actually says

Below is the 52 Week Guitar Player 3.0 about page word for word, with the key parts numbered. Hover a number to see what each line is doing.

Why annual only changes the whole product

Removing the monthly option is the single biggest decision on this page, and everything else follows from it. A monthly guitar subscription is judged every thirty days against the question "did I practise this month". An annual one is judged once.

That does two things. It converts churn risk into a single up-front decision, which is why the 90-day refund window has to exist as a counterweight. And it changes who buys: $2,400 in one payment filters out the browsing beginner and leaves people who have already decided that guitar is a project rather than a curiosity.

It also explains the accountability rule. If members only decide once a year, the community has to manufacture the weekly decision itself, which is exactly what "post a progress video or get called out" does. The 13,919 posts across 396 members, roughly 35 each, are the visible output of that rule.

The re-decision column is a structural fact of the billing model rather than measured churn. We have no churn data for any Skool community and neither does anyone outside the owner's dashboard.

Closing the doors in public

The page is currently a waitlist pitch wearing a sales page. It stays live, stays indexed, keeps its reviews and its member count, and tells every visitor two things: not now, and not many.

The cap is the more interesting half. A hundred new students against 396 existing members is a 25 percent increase, which is a stated ceiling rather than a decorative one. Compare this with the other ways we have seen rooms close: one Hebrew-language community shows CLOSED with a waitlist and no button, another displays a price the copy says is out of date, and a Spanish music community we broke down the same day sets its price to $100,000 a month so nobody can join by accident.

This version is the most specific of the four, because it states the reopening month and the intake size instead of leaving the reader to guess. Its one weakness is date rot: "mid-September 2026" is a promise the page has to keep, and a stale reopening date does more damage than no date at all. We have logged four separate communities carrying deadlines that had already passed. For a closed page that handles the problem differently, see Dor Eckstein's closed Hebrew-language community.

The free room that feeds it

Sexy AF Backing Tracks, 1.1k members and free, is the top of this funnel and it is chosen well. Backing tracks are a thing guitarists want weekly, forever, and using one requires exactly the skill the paid room teaches, which is improvising over changes.

The free room is not a sample of the paid curriculum, it is a tool the paid curriculum makes you better at using. That is a stronger feeder relationship than a free version of the same lessons, because it never competes with the thing it is selling. See how to niche down a Skool community.

The funnel, step by step

The formula you can copy

Make your ranking claim checkable. Telling readers the exact path to verify a claim is worth more than the claim itself, and it is a move only available to people who expect to survive the check. For how the board that settles it works, see how to rank on Skool Discovery.

Pair annual pricing with a long refund window and a weekly ritual. The window handles the buyer's risk, the ritual handles the churn the annual price hides.

Choose a free room your paid room makes people better at, not a smaller version of it. Backing tracks and improvisation lessons are complements. A free lesson library and a paid lesson library are competitors. For the page mechanics, see how to write a Skool about page.

Frequently asked questions

How much does 52 Week Guitar Player cost?

52 Week Guitar Player 3.0 is priced at $2,400 per year on Skool, with no monthly option displayed. The about page also states a 90-day refund policy. Prices on Skool are set by the community owner and can change, so check the live join button before you join.

Is 52 Week Guitar Player open to join?

Not at the time of writing. The about page states the community is closed until mid-September 2026 and that it will then accept only 100 new students. The page stays live while closed, so you can read the full offer and watch for the reopening.

What do you get in 52 Week Guitar Player 3.0?

The about page lists a structured curriculum that tells you what to learn in order, practice routines specifying what to do and when to move on, professional video feedback on progress videos, daily group Zoom calls, professionally produced backing tracks every week, and an accountability rule requiring a weekly progress video.

Who is Brandon D'Eon?

Brandon D'Eon is a Canadian guitarist and the founder of 52 Week Guitar Player, established in 2019 and now in its third version on Skool. His Skool bio claims more than a million followers across social media and the community page claims more than 300 million YouTube views. He also runs a free backing-track community with 1.1k members.

Is a paid guitar community worth it when free lessons exist?

Free lessons solve the information problem, and for most guitarists information is no longer the scarce thing. What free lessons do not supply is order, feedback and a weekly reason to actually practise, which is what paid rooms sell. Whether that is worth $2,400 a year depends on how much you have already spent on courses you did not finish. Note that this room's own page makes the same argument: "You don't need more info, you need more action."

What is the lesson for other community builders?

Annual-only pricing buys you a year of revenue and costs you the monthly moment when a member remembers why they joined. If you take it, replace that moment deliberately with a ritual the room enforces, and give the buyer a refund window long enough to make the single decision feel safe.